Founder · runs the agency daily
No guru, no rented Lamborghini, no screenshots of other people's dashboards. BuildAIModels is the documented playbook of Sitework.uk — a working UK web design agency for local trades that I run every single day.
I kept seeing the same thing everywhere I looked: brilliant tradespeople — the ones who turn up, do the job properly and get recommended — sat behind a tired Facebook page or no website at all, while someone half as good showed up first on Google and took the call.
And the lead platforms? Charging them a fortune to rent back their own reputation, then selling the same job to four other firms at once.
So I started Sitework.uk to fix it: proper, fast, mobile-first websites for UK trades, built with Claude and sold on a simple monthly retainer. It worked. Then people started asking me how — so I documented every step of it. The prompts, the lead sheets, the call scripts, the pricing, the contracts. That documentation became BuildAIModels.
Nothing in the course is theory. If it's in a module, it's because I use it in the agency. When the agency's process improves, the course gets updated — and you get every update for life.
I'm not a designer or a developer by trade. Claude does the building — my job was working out the business around it: who to sell to, what to charge, how to close.
Scraping leads, qualifying them off live websites, cold calling with a script, sending clickable demos instead of screenshots. Every failed call sharpened the process that's now in modules 06–09.
A real agency with real clients on monthly retainers — hosting included, no per-lead fees, direct debit via GoCardless. The exact model module 02 teaches you to sell.
14 modules, the full prompt and script library, the templates and the legal bits UK courses always skip. One payment, lifetime updates, module 00 free.
The same principles run the agency and the course. If I wouldn't accept it as a customer, I won't ship it to you.
Every prompt, script and template in the course is in live use at the agency. If it stops working there, it gets fixed here.
Nobody honest can guarantee earnings. I show you the system and the real numbers behind it — what you build with them is down to your outreach.
Module 00 is free forever. It shows you the whole system and the exact tool stack before a penny moves — plus a 14-day refund policy on top.
No subscription, no upsell maze behind the checkout, no "mastermind" waiting on the other side. You buy the kit once and keep every future update.
Module 00 walks you through the whole model and the exact tool stack — free, before you decide anything. If it's not for you, you'll know in twenty minutes.
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